NOYB Reborn

NOYB Reborn

A little over 3 years ago, I leaned into the idea of starting my own online boutique. I tossed up many names for what to call this new shop of mine.

Finally, I landed on "None Of Your Business Boutique."

It really started out as a funny joke.

Wouldn't it be hilarious if someone asked you where you got your outfit from and you responded with, "None Of Your Business!"

It stuck!

Being a busy mom and wife, I knew how important it was to create a brand that focused on women's confidence.

This became my passion and bringing amazing styles to the front of it all fueled me.

Life happened. Other things came up, which unfortunately caused me to shift my focus elsewhere for a bit.

I thought it was the end of the boutique. I didn't know if or when I would be able to dedicate myself to this brand that I cared so strongly for.

The universe knew what was on my heart and placed this opportunity right back in my hands.

I am so excited to continue sharing great styles with you once again.

I love seeking out the most comfortable, effortless and of course pretty things for you.

When you shop from NOYB, you get a personal shopping experience.

I look forward to this next chapter of style, beauty and so much more.

Aloha,

Jamie

 

Back to blog